Essentialism

The Disciplined Pursuit of Less

Part I: Essence

Ch. 1 – The Essentialist
“Stay, but do what you would as a consultant and nothing else. And don’t tell anyone.”

Almost everything is noise.

Weniger aber besser = Less is better. The way of the Essentialist is the relentless pursuit of less but better.

The Essentialist:
Thinks: “Only a few things really matter.” / “What are the trade-offs?”
Does: “Pauses to discern what really matters” / “Say no to everything except the essential.” “Removes obstacles to make execution easy.”
Gets: “Chooses carefully in order to do great work”

“What would happen if we could figure out the one thing you could do that would make the highest contribution?”

When we try to do it all and have it all, we find ourselves making trade-offs at the margins that we would never take on as our intentional strategy.

Instead of asking, “Is there a chance I will wear this someday in the future?” you ask more disciplined, tough questions: “Do I love this?” and “Do I look great in it?” and “Do I wear this often?” If the answer is no, then you know it is a candidate for elimination.

Ch. 2 Choose

“If you could do only one thing with your life right now, what would you do?”

Ch. 3 Discern

A crucial lesson: certain types of effort yield higher rewards than others.

“What is the most valuable result I could achieve in this job?”

Warren decided early in his career it would be impossible for him to make hundreds of right investment decisions, so he decided that he would invest only in the businesses that he was absolutely sure of, and then he bet heavily on them. He owes 90% of his wealth to just ten investments. Sometimes what you don’t do is just as important as what you do. In short, he makes big best on the essential few investment opportunities and says no to the many merely good ones.

Ch. 4 Trade-Off

You have to look at every opportunity and say, “Well, no… I’m sorry. We’re not going to do a thousand different things that really won’t contribute much to the end result we are trying to achieve.”

The Essentialist:
Asks: “What is the trade-off I want to make?” / “What can I go big on?”


Part II: Explore

Ch. 5 Escape

The Essentialist:
Creates space to escape and explore life.

Ch. 8 Protect

Our highest priority is to protect our ability to prioritize.

Ch. 9 Select

“No More Yes. It’s Either HELL YEAH! Or No.” / If it isn’t a clear yes, then it’s a clear no.”

90% Rule: As you evaluate an option, think about the single most important criterion for that decision, and then simply give the option a score between 0 and 100. If you rate it any lower than 90%, then automatically change the rating to 0 and simply reject it.

“What am I deeply passionate about?” / “What taps my talent?” / “What meets a significant need in the world?”


Part III: Eliminate

Ch. 10 Clarify

From “Pretty Clear” to “Really Clear”: What do you really want out of your career over the next 5 years?

We waste time and energies on trying to look good in comparison to other people. We overvalue non-essentials like a nicer car or house, or even intangibles like the number of our followers on Twitter or the way we look in our Facebook photos. As a result, we neglect activities that are truly essential, like spending time with our loved ones, or nurturing our spirit, or taking care of our health.

The crime which bankrupts men and states is that of job-work; – declining from your main design to serve a turn here or there.” (Ralph Waldo Emerson)

Done right, an essential intent is one decision that settles one thousand later decisions. It’s like deciding you’re going to become a doctor instead of a lawyer. One strategic choice eliminates a universe of other options and maps a course for the next five, ten, or even twenty years of your life.

Ch. 11 Dare

The main thing is to keep the main thing the main thing.

The Essentialist:
Dares to say no firmly, resolutely, and gracefully.
Says yes only to the hings that really matters.

“I am flattered that you thought of me but I’m afraid I don’t have the bandwidth.”
“I would very much like to but I’m overcommitted.”
“You are welcome to X. I am willing to Y.” (e.g. “You’re welcome to borrow my car. I am willing to make sure the keys are here for you.”)
“I can’t do it, but X might be interested.”

Ch. 12 Uncommit

The Essentialist:
Asks, “If I weren’t already invested in this project, how much would I invest in it now?”
Thinks, “What else could I do with this time or money if I pulled the plug now?”

“If I wasn’t already involved in this project, how hard would I work to get on it?”

Ch. 13 Edit

The Essentialist:
Thinks that making things better means subtracting something.


Part IV: Execute

Ch. 15 Buffer

Give me six hours to chop down a tree and I will spend the first four sharpening the axe.

Ch. 16 Subtract

To attain knowledge add things every day. To attain wisdom subtract things every day (Lao Tzu).

Identify the Herbie: What is the “slowest hiker” in your job or our life? What is the obstacle that is keeping you back from achieving what really matters to you? By systematically identifying and removing this “constraint” you’ll be able to significantly reduce the friction keeping you from executing what is essential.

Ah Essentialist produces more – brings forth more – by removing more instead of doing more.

Ask yourself, “What are all the obstacles standing between me and getting this done?” and “What is keeping me from completing this?” Make a list of these obstacles. They might include: not having the information you need, your energy level, your desire for perfection. Prioritize the list using the question, “What is the obstacle that, if removed, would make the majority of other obstacles disappear?”

Ch. 17 Progress

Every day do something that will inch you closer to a better tomorrow.

Of all the things that can boost emotions, motivation, and perceptions during a workday, the single most important is making progress in meaningful work.

Ch. 18 Flow

Routine, in an intelligent man, is a sign of ambition (W.H. Auden).


Category: Perceptions

Greg McKeown © 2020
November 26, 2023

The Psychology of Money

Timeless Lessons on Wealth, Greed, and Happiness

“A genius is the man who can do the average thing when everyone else around him is losing his mind.” Napoleon

“The world is full of obvious things which nobody by any chance ever observes.” Sherlock Holmes

1. No One’s Crazy – Your personal experiences with money make up 0.00000001% of what’s happened in the world, but maybe 80% of how you think the world works.

2. Lucky & Risk – Nothing is as good or as bad as it seems.

Years ago I asked economist Robert Shiller, who won the Nobel Prize in economics, “What do you want to know about investing that we can’t know?” “The exact role of luck in successful outcomes,” he answered.

3. Never Enough – When rich people do crazy things.

4. Confounding Compounding – $81.5 billion of Warren Buffett’s $84.5 billion net worth came after his 65th birthday. Our minds are not built to handle such absurdities.

5. Getting Wealthy vs. Staying Wealthy – Good investing is not necessarily about making good decisions. It’s about consistently not screwing up.

6. Tails, You Win – You can be wrong half the time and still make a fortune.

Napoleon’s definition of a military genius was, “The man who can do the average thing when all those around him are going crazy.”

A good definition of an investing genius is the man or woman who can do the average thing when all those around them are going crazy. Tails drive everything.

At the Berskshire Hathaway shareholder meeting in 2013 Warren Buffett said he’s owned 400 to 500 stocks during his life and made most of his money on 10 of them. Charlie Munger followed up: “If you remove just a few of Berkshire’s top investments, its long-term track record is pretty average.”

“It’s not whether you’re right or wrong that’s important,” George Soros once said, “but how much money you make when you’re right and how much you lose when you’re wrong.”

7. Freedom – Controlling your time is the highest dividend money pays.

The highest form of wealth is the ability to wake up every morning and say, “I can do whatever I want today.”

Having a strong sense of controlling one’s life is a more dependable predictor of positive feelings of well-being than any of the objective conditions of life we have considered.

Control over doing what you want, when you want to, with the people you want to, is the broadest lifestyle variable that makes people happy.

Money’s greatest intrinsic value – and this can’t be overstated – is its ability to give you control over your time. To obtain, bit by bit, a level of independence and autonomy that comes from unspent assets that gives you greater control over what you can do and when you can do it.

People who have control over their time tend to be happier in life is a broad and common enough observation that you can do something about it.

8. Man in the Car Paradox – No one is impressed with your possessions as much as you are.

9. Wealth is What You Don’t See – Spending money to show people how much money you have is the fastest way to have less money.

Wealth is what you don’t see.

Investor Bill Mann once wrote: “There is no faster way to feel rich than to spend lots of money on really nice things. But the way to be rich is to spend money you have, and to not spend money you don’t have. It’s really that simple.”

Rich is a current income. But wealth is hidden. It’s income not spent. Wealth is an option not yet taken to buy something later. Its value lies offering you options, flexibility, and growth to one day purchase more stuff than you could right now.

10. Save Money – The only factor you can control generates one of the only things that matters. How wonderful.

The first idea – simple – but easy to overlook – is that building wealth has little to do with your income or investment returns, and lots to do with your savings rate.

Wealth is just the accumulated leftovers after you spend what you take in. And since you can build wealth without a high income, but have no chance of building wealth without a high savings rate, it’s clear which ones matters more. (More importantly, the value of wealth is relative to what you need.)

Everyone needs the basics. Once they’re covered there’s another level of comfortable basics, and past that there’s basics that are both comfortable, entertaining, and enlightening.

11. Reasonable > Rational – Aiming to be mostly reasonable works better than trying to be coldly rational.

12. Surprise! – History is the study of change, ironically used as a map of the future.

You’ll likely miss the outlier events that move the needle the most.

History can be a misleading guide to the future of the economy and stock market because it doesn’t account for structural changes that are relevant to today’s world.

John Templeton’s view: “The four most dangerous words in investing are, ‘it’s different this time.'”

13. Room for Error – The most important part of every plan is planning on your plan not going according to your plan.

14. You’ll Change – Long-term planning is harder than it seems because people’s goals and desires change over time.

Charlie Munger says the first rule of compounding is to never interrupt it unnecessarily.

The trick is to accept the reality of change and move on as soon as possible. The quicker it’s done, the sooner you can get back to compounding.

15. Nothing’s Free – Everything has a price, but not all prices appear on labels.

“Hold stocks for the long run,” you’ll hear. It’s good advice. But do you know how hard it is to maintain a long-term outlook when stocks are collapsing?

In investing you must identify the price of success – volatility and loss amid the long backdrop of growth – and be willing to pay for it.

Market returns are never free and never will be…. The volatility / uncertainty fee – the price of returns – is the cost of admission to get returns greater than low-fee parks like cash and bonds.

16. You & Me – Beware taking financial cues from people playing a different game than you are.

The formation of bubbles isn’t so much about people irrationally participating in long-term investing. They’re about people somewhat rationally moving toward short-term trading to capture momentum that had been feeding on itself.

Rising prices persuade all investors in ways the best marketers envy. They are a drug that can turn value-conscious investors into dewy-eyed optimists, detached from their own reality by the actions of someone playing a different game than they are.

17. The Seduction of Pessimism – Optimism sounds like a sales pitch. Pessimism sounds like someone trying to help you.

Optimism is the best bet for most people because the world tends to get better for most people most of the time.

Pessimism just sounds smarter and more plausible than optimism.

Tell someone that everything will be great and they’re likely to either shrug you off or offer a skeptical eye. Tell someone that they’re in danger and you have their undivided attention.

18. When You’ll Believe Anything – Appealing fictions, and why stories are more powerful than statistics.


Category: Perceptions

Morgan Housel © 2020
April 1, 2022

Twelve and a Half

Leverage the Emotional Ingredients Necessary for Business Success

  1. Gratitude
  2. Self-Awareness
  3. Accountability
  4. Optimism
  5. Empathy
  6. Kindness
  7. Tenacity
  8. Curiosity
  9. Patience
  10. Conviction
  11. Humility
  12. Ambition
  13. Kind Candor (1/2)

Optimism: garyvee.com/fthelion

Self-Awareness: garyvee.com/selfawareness

Text: 212-931-5731

Email: gary@vaynermedia.com


Category: Perceptions (Business)

Gary Vaynerchuk © 2021
March 1, 2022

Attraction & Negotiation

Q: What keeps the attraction going? What is the secret to finding the right partner with whom one can sustain a successful long-term relationship? What are the qualities of a successful partnership?

[Transcript excerpt 15:50 – 25:38]

A: Some of it is good fortune.

And I would say that… some things need to be a “given” about the relationship – it doesn’t hurt to find the other person very attractive. And that’s a mysterious thing… we’re not exactly sure what it is that produces chemistry between people. Although chemistry is definitely part of what produces it [attraction].

There are subtle things that attract people to one another that are way below the level of consciousness. So for example, women don’t like the older of men who have Rh blood factors who, if they had children with, would be likely to produce a stillborn infant. (Q: How do you even know?) A: Apparently, you know by odour. Smell is a very strange sense, and its very deeply tied to very profound emotions, including memory. And so you find yourself attracted to people for reasons you can’t always determine (so that was part of it… I have always found her very attractive, and that continues…)

I also like [her] combativeness. You want someone, I think, in a relationship, that you can spar with. And it’s partly because you have hard problems to solve [in life]. And if the person that you are with isn’t willing to put forward their opinion, then you only have half the cognitive power that you would otherwise have.

Hopefully, you will find someone who is interestingly different from you. [But] not so different that you can’t communicate – and you have to be careful of that… but “interestingly” different and then hopefully they have the ability and will to express their opinion. And then your interest stays heightened. There has to be that tension in a relationship. You know, people think: “Well I want to get along perfectly with my partner.” But NO, you probably don’t – you’d just get bored, and then you’d go looking for trouble. And so you want a little bit of  trouble in the relationship, a little bit of mystery and a little bit of combativeness; and the ability to exchange opinions forthrightly.

And I trust her – which is a huge element. (When we finally did decide to get together permanently, we were both in our later 20s…) One of the things that I had learned by that point, and insisted to her about, was that: We have to tell each other the truth. And she took to that wholeheartedly – for better and for worse, because truths can be harsh.

(Q: Does that include questions like: “Does this outfit make me look fat”?
A: The truthful answer to that is.. “I don’t answer questions that are likely to get me in trouble.”)
It’s useful to know the truth. And if I do tell my wife that she looks good in an outfit, she knows that I mean it. So there is some utility in that. And well sometimes she’ll say: “Do you like this?” And sometimes I will tell her that I don’t. That doesn’t necessarily make her happy in the moment but if I do say I like [something], she knows that I do mean it. (And I actually like her sense of style a lot, so it turns out that 90% of the time it’s pretty easy for me to say: “Look, I think it looks great!” and mean it.)

She is a fairly harsh standard-bearer too – she has insisted that I stay in whatever reasonable good physical shape that I happen to be in. That was something that she is very demanding of. And I would say it’s the same from my side…

We have been good at negotiating – which is: “What do you want from a partner, fundamentally? What do you want and need?”

First thing is – Hopefully, you’re blessed with the fact that you find each other attractive. I think it’s very difficult for the relationship to begin, or proceed, or sustain itself without that. But having that, then what do you want? Well you want someone that you can trust, you want someone who can build a view of the future with.

And you want someone you can negotiate with, and that’s very hard –  to negotiate with people. Because they have to tell you what they think; they have to know what they want [or figure it out]; they have to tell you want they what; and they have to be satisfied when they get what they want. Which is also a very difficult thing to manage. And you have to continually update that [negotiations] because your life goes through different stages.

Q: And if your attraction wanes [as we age]…?
A: You have to work at that too – and that’s something that people also don’t understand. Because they tend to think that all romantic interactions should be spontaneous. Well if that’s your theory, you might as well just give up right now, if you’re going to get married… because the only reason you can think that is because you don’t have enough responsibility to make romantic entanglement virtually impossible. And what happens when you’re married, especially if you have little kids, and you both have jobs, is you’re so busy that the probability that you’re going to find time for spontaneous mutual interaction decreases to zero. And so if that’s what you’re hoping for then you’re never going to have it. So what you have to do is you have to make time for each other.

You know, if you’re dating, when you’re establishing a relationship – you put some effort into it… You decide that you’re going to go out for dinner, and you dress up to some degree, and you try to present yourself to each other in some half-ways mutually acceptable manner. And you hope that there’s going to be a positive consequence of that – [which is] you’re going to find each other attractive. But then people somehow think that once they’re married, the same amount of effort isn’t necessary – and that’s wrong. I would say, more effort is necessary on the same front.

And you have to think it through… If you don’t want to be bitter about the intimate element of your relationship – how much time do you have to spend together each week? My rule of thumb [derived from clinical observation] is that – you need to spend 90 minutes a week with your partner talking. And that means you’re telling each other about your life, and staying in touch. So that you each know what the other is up to. And you’re discussing what needs to be done to keep the household running smoothly. And you’re laying out some mutually acceptable vision of how the next week or next months are going to go together. So that keeps your narratives locked together like the strands in a row. You need that for 90 minutes or you drift apart.

And you need to spend intimate time together at least once a week, and probably more like twice. And that has to be negotiated, and if you don’t negotiate it and if you don’t make it a priority it won’t happen in all likelihood. And then well, then you don’t have it and that’s a catastrophe – because there’s not that many things in life that are intrinsically  engaging and meaningful and pleasurable and also bonding [all of that]… and if you let that go, then well part of you dies and part of the relationship dies and then there’s always the possibility of becoming attracted by alternative entanglements, which you would do if you had any spirit left, right? And that’s the thing… if your relationship at home is entirely unsatisfying sexually, what are you supposed to do with that? Nothing? Are you supposed to just bear it? In one way, the answer is yes – because it’s your marriage. But in another way is well, what… that’s all the fight you’ve got in you? You’re going to just let the erotic element of your life die? And accept everything that goes along with that? Because you’re not willing to cause a bit of trouble, to ensure that it’s maintained?

And you know, we’re not very good at thinking these things through consciously. People are bad at negotiating, period. [as far as I can tell] But they’re particularly bad at negotiating things that are deeply private. How much do you want your partner to know about you anyways? It takes a lot of trust to have a real conversation about what you need and want…


Episode #60 December 13 2018
Femsplainers with Christina Hoff Sommers & Danielle Crittenden

The Jordan B. Peterson Podcast [excerpted: 15:50 – 25:38]
https://jordanbpeterson.com/podcasts/60-femsplainers-christina-hoff-sommers-and-danielle-crittenden/

Category: Psychology

Jordan B. Peterson © 2018
January 8, 2019

How to Fail at Almost Everything and Still Win Big

I) Failure

Failure always brings something valuable with it. I don’t let it leave until I extract that value.

My failure taught me to seek opportunities in which I had an advantage.

The short answer is that over the years I have cultivated a unique relationship with failure. I invite it. I survive it. I appreciate it. And then I mug the shit out of it.


II) Success

Successful people don’t wish for success; they decide to pursue it. And to pursue it effectively, they need a system. Success always has a price, but the reality is that the price is negotiable. If you pick the right system, the price be a lot nearer what you’re willing to pay.

Success isn’t magic; it’s generally the product of picking a good system and following it until luck finds you.

A great strategy for success in life is to become good at something, anything, and let that feeling propel you to new and better victories. Success can be habit-forming.

One of the best pieces of advice I’ve ever heard goes something like this: “If you want success, figure out the price, then pay it.” It sounds trivial and obvious, but if you unpack the idea it has extraordinary power.

My worldview is that all success is luck if you track it back to its source… that every element of your personality, from your perseverance to your risk tolerance to your ambition to your intelligence, is a product of pure chance. You needed the genes you were born with and the exact experiences of your life to create the person you are with the opportunities you have. Every decision you make is a simple math product of those variables.

You can’t directly control luck, but you can move from a game with low odds of success to a game with better odds.


III) Talent Stacking

The Success Formula: Every Skill You Acquire Doubles Your Odds of Success.

Notice I didn’t say anything about the level of proficiency you need to achieve for each skill. I didn’t mention anything about excellence or being world-class. The idea is that you can raise your market value by being merely good—not extraordinary— at more than one skill.

Good + Good > Excellent

My combined mediocre skills are worth far more than the sum of the parts. If you think
extraordinary talent and a maniacal pursuit of excellence are necessary for success, I say that’s just one approach, and probably the hardest. When it comes to skills, quantity often beats quality.

Another huge advantage of learning as much as you can in different fields is that the more concepts you understand, the easier it is to learn new ones.

The Knowledge Formula: The More You Know, the More You Can Know

I read the news to broaden my exposure to new topics and patterns that make my brain more efficient in general and to enjoy myself, because learning interesting things increases my energy and makes me feel optimistic. Don’t think of the news as
information. Think of it as a source of energy.

A smarter approach is to think of learning as a system in which you continually expose yourself to new topics, primarily the ones you find interesting.

The best way to increase your odds of success—in a way that might look like luck to others—is to systematically become good, but not amazing, at the types of skills that work well together and are highly useful for just about any job. This is another example in which viewing the world as math (adding skills together) and not magic allows you to move from a strategy with low odds of success to something better.

Every time we add new skills and broaden our network of contacts, our market value increases.


IV) Energy Metric

The way I approach the problem of multiple priorities is by focusing on just one main metric: my energy.

I make choices that maximize my personal energy because that makes it easier to manage all of the other priorities. Maximizing my personal energy means eating right, exercising, avoiding unnecessary stress, getting enough sleep, and all of the obvious steps.

The most important forms of selfishness involves spending time on your fitness, eating right, pursuing your career, and still spending quality time with your family and friends.

I’m talking about a calm, focused energy. To others it will simply appear that you are in a good mood. And you will be.

Ideally, you want to manage your personal energy for the long term and the big picture. Having one more cocktail at midnight might be an energy boost at the time, but you pay for it double the next day.

Exercise, food, and sleep should be your first buttons to push if you’re trying to elevate your attitude and raise your energy.

But what if you’re doing everything right on the physical-health front and you’re still not enjoying life as much as you think you should? A simple trick you might try involves increasing your ratio of happy thoughts to disturbing thoughts.

Try daydreaming of wonderful things in your future. Don’t worry that your daydreams are unlikely to come true… Imagination is the interface to your attitude. You can literally imagine yourself to higher levels of energy,.


V) Happiness

Smiling:
– Smiling makes you feel better even if your smile is fake.
– The smiling-makes-you-happy phenomenon is part of the larger and highly useful phenomenon of faking it until you make it.
– As a bonus, smiling makes you more attractive to others. When you’re more attractive, people respond to you with more respect and consideration, more smiles, and sometimes even lust. That’s exactly the sort of thing that can cheer you up.

The good news is that anyone who has experienced happiness probably has the capacity to spend more time at the top of his or her personal range and less time near the bottom.

The timing of things can be more important than the intrinsic value of the things. For starters, the single biggest trick for manipulating your happiness chemistry is being able to do what you want, when you want. I’m contrasting that with the more common situation, in which you might be able to do all the things you want, but you can’t often do them when you want.

It’s important to look at happiness in terms of timing because timing is easier to control than resources.

A person with a flexible schedule and average resources will be happier than a rich person who has everything except a flexible schedule. Step one in your search for happiness is to continually work toward having control of your schedule… whether in your personal life and your career, consider schedule flexibility when making any big decision.

Happiness has more to do with where you’re heading than where you are. The directional nature of happiness is one reason it’s a good idea to have a sport (e.g. golf) or hobby that leaves you plenty of room to improve every year.

The next element of happiness you need to master is imagination.

The next important thing to remember about happiness is that it’s not a mystery of the mind and it’s not magic. Happiness is the natural state for most people whenever they feel healthy, have flexible schedules, and expect the future to be good.

… the primary culprit in your bad moods is a deficit in one of the big five: flexible
schedule, imagination, sleep, diet, and exercise.

Based on a lifetime of observation, my best estimate is that 80 percent of your mood is based on how your body feels and only 20 percent is based on your genes and your circumstances, particularly your health. Ask yourself this question: At times when you’ve exercised earlier in the day, eaten well, hydrated, and had enough sleep, what percentage of those times have you found yourself in a good mood?

If the list of five elements for happiness seems incomplete, that’s intentional. I know you might also want sex, a soul mate, fame, recognition, a feeling of importance, career success, and lots more. My contention is that your five-pronged pursuit of happiness will act as a magnet for the other components of happiness you need. When you’re fit, happy, and full of energy, people are far more likely to have sex with you, be your friend, and hire you, sometimes all in the same day.

The way I climbed out of my funk was by realizing that my newly acquired resources could help me change the world in some small but positive ways.

Recapping the happiness formula:
Eat right. Exercise. Get enough sleep.
– Imagine an incredible future (even if you don’t believe it).
– Work toward a flexible schedule.
– Do things you can steadily improve at.
– Help others (if you’ve already helped yourself).
– Reduce daily decisions to routine.


VI) Perceptions v. Reality

… if the topic of my job comes up, people immediately become friendlier, as if we had been friends forever. The underlying reality doesn’t change, but the way people think of me does, and that changes how they act.

My main point about perceptions is that you shouldn’t hesitate to modify your perceptions to whatever makes you happy, because you’re probably wrong about the underlying nature of reality anyway.

When you can release on your ego long enough to view your perceptions as incomplete or misleading, it gives you the freedom to imagine new and potentially more useful way of looking at the world.

You too can sometimes get what you want by adopting a practical illusion. Reality is overrated and impossible to understand with any degree of certainty. What you know for sure is that some ways of looking at the world work better than others. Pick the way that works, even if you don’t know why.

Quality is not an independent force in the universe; it depends on what you choose as your frame of reference.


VII) Execution

The best loan customer is one who has no passion whatsoever, just a desire to work hard at something that looks good on a spreadsheet. Maybe the loan customer wants to start a dry-cleaning store or invest in a fast-food franchise – boring stuff. That’s the person you bet on. You want the grinder, not the guy who loves this job.

Good ideas have no value because the world already has too many of them. The market rewards execution, not ideas.


VIII) Systems

His biggest problem in life is that he keeps trading his boat for a larger one, and that’s a lot of work. Observers call him lucky. What I see is a man who accurately identified his skill set and chose a system that vastly increases his odds of getting “lucky”. In fact, his system is so solid that it could withstand quite a bit of bad luck without buckling. How much passion does this fellow have for his chosen field? Answer: zero. What he has is a spectacular system, and that beats passion every time.

For him, job seeking was not something one did when necessary. It was an ongoing process. This makes perfect sense if you do the math. Chances are the best job for you won’t become available at precisely the time you declare yourself ready. Your best bet, he explained, was to always be looking for the better deal. The better deal has its own schedule. I believe the way he explained it is that your job is not your job; your job is to find a better job.

One should have a system instead of a goal. The system was to continually look for better options.

In most cases, the people who use systems do better. The systems-driven people have found a way to look at the familiar in new and more useful ways. To put it bluntly, goals are for losers.

Goal-oriented people exist in a state of continuous presuccess failure at best, and permanent failure at worst if things never work out. Systems people succeed every time they apply their systems, in the sense that they did what they intended to do. The goals people are fighting the feeling of discouragement at each turn. The systems people are feeling good every time they apply their system. That’s a big difference in terms of maintaining your personal energy in the right direction.

For our purposes, let’s say a goal is a specific objective that you either achieve or don’t sometime in the future. A system is something you do on a regular basis that increases your odds of happiness in the long run. If you do something every day, it’s a system. If you’re waiting to achieve it someday in the future, it’s a goal.

The minimum requirement of a system is that a reasonable person expects it to work more often than not.

The smartest system for discerning your best path to success involves trying lots of different things—sampling, if you will. For entrepreneurial ventures it might mean quickly bailing out if things don’t come together quickly.


IV) Patterns

The pattern I noticed was this: Things that will someday work out well start out well. Things that will never work start out bad and stay that way. What you rarely see is a stillborn failure that transmogrifies into a stellar success. Small successes can grow into big ones, but failures rarely grow into successes.

It’s generally true that if no one is excited about your art/product/idea in the beginning, they never will be.

The point is that while we all think we know the odds in life, there’s a good chance you have some blind spots. Finding those blind spots is a big deal.

If you find yourself in a state of continual failure in your personal or business life, you might be blaming it on fate or karma or animal spirits or some other form of magic when the answer is simple math. There’s usually a pattern, but it might be subtle. Don’t stop looking just because you don’t see the pattern in the first seven years.


X) Psychology

Almost any decision you make is in the context of managing what other people will think of you. We’re all in the business of selling some version of ourselves. Psychology is embedded in everything we do.

You’re wasting your time if you try to make someone see reason when reason is not influencing the decision.

That person wants to talk about something interesting and to sound knowledgeable. Your job is to make that easy. Nothing is easier than talking about one’s self. I would go so far as to say that 99 percent of the general public love talking about themselves. When you ask a stranger a personal question, you make that person happy. Your question relieves the stress of awkward silence and gets the conversation moving.

The point of conversation is to make the other person feel good. If you do that one simple thing correctly, the other benefits come along with the deal. For example, a person who likes you is more likely to be persuaded, to recommend you for good opportunities, to share information, and to want a relationship with you.

You’ll need to take your conversation skills up a notch. And that means becoming the master of short but interesting stories.

The single best tip for avoiding shyness involves harnessing the power of acting interested in other people… everyone appreciates it when you show interest. You should also try to figure out which people are thing people and which ones are people people.
– Thing people enjoy hearing about new technology and other clever tools and possessions. They also enjoy discussions of processes and systems, including politics.
– People enjoy only conversations that involve humans doing interesting things.

Crazy people also take more risks and act more confidently than the facts would warrant. That’s a potent combination. Crazy + confident probably kills more people than any other combination of personality traits, but when it works just right, it’s a recipe for extraordinary persuasion. Cults are a good example of insanity being viewed as leadership.

Suppose you’re not insane. Can insanity help you? The answer is yes, but you want to use
a calculated, emotional type of insanity. In any kind of negotiation, the worst thing you can do is act reasonable. Reasonable people generally cave in to irrational people because it seems like the path of least resistance.

Emotions don’t bend to reason. So wrap your arguments in whatever emotional blankets you can think of to influence others. A little bit of irrationality is a powerful thing.

The way fake insanity works in a negotiation is that you assign a greater value to some element of a deal than an objective observer would consider reasonable. (For example, you might demand that a deal be closed before the holidays so you can announce it to your family as a holiday present.) When you bring in an emotional dimension, people know they can’t talk you out of it.

… you see something that impresses you, a decent respect to humanity insists you voice your praise.

Money distorts truth like a hippo in a thong.


XI) Commitments

In our messy, flawed lives, the nearest we can get to truth is consistency. Consistency is the bedrock of the scientific method. Consistency is the best marker of truth that we have, imperfect though it may be.

… going to bed early and getting up at 4:00 A.M. to do my creative side projects… You might not think you’re an early-morning person. I didn’t think I was either. But once you get used to it, you might never want to go back. You can accomplish more by the time other people wake up than most people accomplish all day.

Priorities are the things you need to get right so the things you love can thrive.


XII) Affirmations

So I decided to try something call affirmations… I bought some art supplies, practiced drawing every morning before work, and wrote my affirmation fifteen times a day: “I, Scott Adams, will be a famous cartoonist.”

Affirmations are simply the practice of repeating to yourself what you want to achieve while imagining the outcome you want. You can write it, speak it, or just think it in sentence form. The typical form of an affirmation would be “I, Scott Adams, will become an astronaut.” The details of affirmations probably don’t matter much because the process is about improving your focus, not summoning magic.

My point then and now is that you don’t need to know why something works to take advantage of it.

Another possible reason that affirmations appear to work is that optimists tend to notice opportunities that pessimists miss. A person who diligently writes affirmations day after day is the very definition of an optimist, even if only by actions. Any form of positive thinking, prayer, or the like, would presumably put a person in a more optimistic mind-set.

Studies show that you need not be a natural-born optimist to get the benefits of better perception. You can train yourself to act like an optimist – and writing affirmations is probably good training – so that you get the same benefits as natural optimists when it comes to noticing opportunities.

Affirmations look a lot like focusing on goals. But I would argue that doing affirmations is a system that helps you focus, boosts your optimism and energy, and perhaps validates the talent and drive that your subconscious always knew you had.

I would recommend keeping your objectives broad enough to allow some luck… (it’s probably better to affirm future wealth than to try to win a specific lottery.) I think a deep and consistent focus on what you want is all that is required.


XIII) Other X Factors

Programmable Robot:
– And I advise you to consider this fact a primary tool for programming your moist robot self. The programming interface is your location. To change yourself, part of the solution might involve spending more time with the people who represent the change you seek.
My experience, as odd as it sounds, is that I can change my food preferences by thinking of my body as a programmable robot as opposed to a fleshy bag full of magic.

Timing:
– Timing is often the biggest component of success. And since timing is often hard to get right unless you are psychic, it makes sense to try different things until you get the timing right by luck.

Networking:
– It’s a cliché that who you know is helpful for success. What is less obvious is that you don’t need to know CEOs and billionaires. Sometimes you just need a friend who knows different things than you do. And you can always find one of those.
– If you live near optimistic winners, those qualities are sure to rub off to some extent.
– Observe outgoing people and steal their little tricks if you can.

Diet & Exercise:
– Appearance matters.
– Changing your food preferences is a fairly straightforward process, and it starts the way all change starts: by looking at things differently. (See “Programmable Robot” above)
– The person who eats right won’t be bothered as much by the little bumps in life’s road, and he or she will have great optimism too. When bad luck comes around, your reaction to it is a combination of how bad the luck is plus how prepared your body is for the stress.
– Food is the fuel that makes exercise possible. When you eat simple carbs for lunch, you find yourself wanting a nap more than you want to spend an hour on the treadmill. If you stuff yourself for dinner, you might cancel your plans to go for a run.
– For a few months, eat as much as you want of anything that is not a simple carb. That frees up your willpower so you can use it to avoid those delicious and convenient simple carbs.

Optimism:
– My optimism is like an old cat that likes to disappear for days, but I always expect it to return.
– Optimists notice more opportunities, have more energy because of their imagined future successes, and take more risks.

Talent:
– One helpful rule of thumb for knowing where you might have a little extra talent is to consider what you were obsessively doing before you were ten years old. There’s a strong connection between what interests you and what you’re good at. People are naturally drawn to the things they feel comfortable doing, and comfort is a marker for talent.
– Another clue to talent involves tolerance for risk.


Summary

1. Focus on your diet first and get that right so you have enough energy to want to exercise. Exercise will further improve your energy, and that in turn will make you more productive, more creative, more positive, more socially desirable and more able to handle life’s little bumps.

2. Once you optimize your personal energy, all you need for success is luck. You can’t directly control luck, but you can move from strategies with bad odds to strategies with good odds. For example, learning multiple skills make your odds of success dramatically higher than learning one skill.

3. If you learn to control your ego, you can pick strategies that scare off the people who fear embarrassment, thus allowing you to complete against a smaller field. And if you stay in the game long enough, luck has a better chance of finding you. Avoid career traps such as pursuing jobs that require you to sell your limited supply of time while preparing you for nothing better.

4. Happiness is the only useful goal in life. Unless you are a sociopath, your own happiness will depend on being good to others. And happiness tends to happen naturally whenever you have good health, resources, and a flexible schedule. Get your health right first, acquire resources and new skills through hard work, and look for an opportunity that give you a flexible schedule someday.

5. Some skills are more important than others, and you should acquire as many of those skills as possible, including public speaking, business writing, a working understanding of the psychology of persuasion, an understanding of basic technology concepts, social skills, proper voice technique, good grammar, and basic accounting. Develop a habit of simplifying. Learn how to make small talk with strangers, and learn how to avoid being an asshole.

6. It might help to think of yourself as moist robots and not skin bags full of magic and mystery. If you control the inputs, you can determine the outcomes, give or take some luck. Eat right, exercise, think positively, learn as much as possible, and good things can happen.

7. Look for patterns in every part of life, from diet to exercise to any component of success. Try to find scientific backing for your observed patterns, and use yourself as a laboratory to see if the patterns hold for you.

8. Most important, understand that goals are for losers and systems are for winners. People who seem to have good luck are often the people who have a system that allows luck to find them.

9. And always remember that failure is your friend. It is the raw material of success. Invite it in. Learn from it. And don’t let it leave until you pick its pocket. That’s a system.

Scott Adams © 2013
September 20, 2017

The Dip

Best in The World

Being the best in the world is seriously underrated.

People quit in their quest to be the best in the world because the cost just seemed too high.

Zipf’s law: Winners win big because the marketplace loves a winner.
It’s not a linear scale. It’s not a matter of getting a little more after giving a little more. It’s a curve, and a steep one.

Scarcity makes being at the top worth something. Scarcity comes from the hurdles that the markets and our society set up. It comes from the fact that most competitors quit long before they’ve created something that makes it to the top. That’s the way it’s supposed to be. The system depends on it.

“Best” as in: best for them, right now, based on what they believe and what they know.
“In the world” as in: their world, the world they have access to.
“Best” is subjective – I (the consumer) get to decide, not you.
“World” is selfish – it’s the world that I define, based on my conveniences or preferences.
Be the best in my world and you have me, at a premium, right now.

The problem with infinity is that there’s too much of it. Faced with infinity, people panic. Sometimes they don’t buy anything. Sometimes they buy the cheapest one of whatever they’re shopping for. Better to be the best.

People settle. They settle for less than they are capable of. Organizations settle too. For good enough instead of best in the world. They fail because they don’t know when to quit and when to refuse to settle.

In a free market, we reward the exceptional. People who are best in the world specialize at getting really good at the questions they don’t know. Superstars can’t skip (the questions) they don’t know. The people who skip the hard questions are in the majority, but they’re not in demand.

(The wrongest thing might very well be this: Being well rounded is the secret to success. How often do you look for someone who is actually quite good at the things you don’t need her to do? How often do you hope that your accountant is a safe driver and a decent golfer?)

The Dip

The Dip is the long slog between starting and mastery. A long slog that’s actually a shortcut, because it gets you where you want to go faster than any other path.

Successful people don’t just ride out the Dip. They don’t just buckle down and survive it. No, they lean into the Dip. They push harder, changing the rules as they go. Dips don’t last quite as long when you whittle at them. The real success goes to those who obsess.

Stick with the Dips that are likely to pan out, and quit the Cul-de-Sacs (dead-ends) to focus your resources. The opportunity cost of investing your life in something that’s not going to get better is just too high.

If it’s worth doing, there’s probably a Dip. The Dip creates scarcity; scarcity creates value.  Quitting creates scarcity; scarcity creates value. It’s human nature to quit when it hurts. But it’s that reflex that creates scarcity.

The biggest obstacle to success in life… is our inability to quit these curves (Cul-de-Sac + Cliff) soon enough.

In a competitive world, adversity is your ally. The harder it gets, the better chance you have of insulating yourself from the competition. (If that adversity also causes you to quit, though, it’s all for nothing.)

If you can get through the Dip, if you can keep going when the system is expecting you to stop, you will achieve extraordinary results.

Realize that you only have 2 good choices: Quit, or be exceptional. Average is for losers. The temptation to be average is just another kind of quitting… the kind to be avoided. You deserve better than average.

The market wants to see you persist. It demands a signal from you that you’re serious, powerful, accepted, and safe.

Selling is about a transference of emotion, not a presentation of facts. “I’m getting through this Dip with you because it’s important to both of us” is the very best signal to send.

The opposite of quitting is rededication – an invigorated new strategy designed to break the problem apart.

Short-term pain has more impact on most people than long-term benefits do, which is why it’s so important for you to amplify the long-term benefits of not quitting.

Persistent people are able to visualize the idea of light at the end of the tunnel when others can’t see it. At the same time, the smartest people are realistic about not imagining light when there isn’t any.

Strategic Quitting

Winners quit all the time. They just quit the right stuff at the right time.
Quit the wrong stuff. Stick with the right stuff. Have the guts to do one or the other.

Never quit something with great long-term potential just because you can’t deal with the stress of the moment.

Pride is the enemy of the smart quitter. If pride is the only thing keeping you from quitting, if there’s no Dip to get through, you’re likely wasting an enormous amount of time and money defending something that will heal pretty quickly.

3 Questions to ask before quitting:
1) Am I panicking?
2) Who am I trying to influence? (audience)
3) What sort of measurable progress am I making?

The best quitters are the one who decide in advance when they’re going to quit.

If you’re considering quitting, it’s almost certainly because you’re not being successful at your current attempt at influence.

One person has a particular agenda and a single worldview. One person will make up his mind and if you’re going to succeed, you’ll have to change it. And changing someone’s mind is difficult, if not impossible.

If you’re trying to succeed in a job or a relationship or at a task, you’re either moving forward, falling behind, or standing still. There are only three choices.

To succeed, to get to that light at the end of the tunnel, you’ve got to make some sort of forward progress, no matter how small.

Measurable progress doesn’t have to be a raise or a promotion. It can be more subtle than that, but it needs to be more than a mantra, more than just “surviving is succeeding.” The challenge, then, is to surface new milestones in areas where you have previously expected to find none.

When was the last time you heard about someone who stuck with a dead-end job or dead-end relationship or dead-end sale prospect until suddenly, one day, the other person at the other end said, “Wow, I really admire your persistence; let’s change our relationship for the better”? It doesn’t happen.

Write down under what circumstances you’re willing to quit. And when. And then stick with it.

If you enter a market that’s too big or too loud for the amount of resources you have available, your message is going to get lost. Figure out how much pressure you’ve got available, then pick your tire. Not too big, not too small.

Conclusion

All our successes are the same. All our failures, too.
We succeed when we do something remarkable.
We fail when we give up too soon.
We succeed when we are the best in the world at what we do.
We fail when we get distracted by tasks we don’t have the guts to quit.

7 Reasons why you may fail to become best in world

  • run out of time (and quit)
  • run out of $ (and quit)
  • get scared (and quit)
  • not serious about it (and quit)
  • lose interest / enthusiasm, or you settle for being mediocre (and quit)
  • focus on short term instead of long term (and quit when short term gets too hard)
  • picked the wrong thing at which to be the best in the world (lack of talent)

8 Dip Curves

  • Manufacturing Dip
  • Sales Dip
  • Education Dip
  • Risk Dip
  • Relationship Dip
  • Conceptual Dip
  • Ego Dip
  • Distribution Dip

Questions to Ask before Quitting

  • Is this a Dip, a Cliff, or a Cul-de-Sac?
  • If it’s a Cul-de-Sac, how can I change it into a Dip?
  • Is my persistence going to pay off in the long run?
  • Am I engaged with just one person (or organization), or do my actions in this situation spill over into the entire marketplace?
  • When should I quit? I need to decide now, not when I’m in the the middle of it, and not when part of me is begging to quit.
  • If I quit this task, will it increase my ability to get through the Dip on something more important?
  • If I’m going to quit anyway, is there something dramatic I can do instead that might change the game?
  • What chance does this project have to be the best in the world?
  • Who decides what best is?
  • Can we make the world smaller?

Seth Godin
August 3, 2017

What makes a Unicorn?

The Rainbow Factors

1) Physical Attraction
– the “magic” powder
– alpha-factor
– spirituality / aura
– strong presence

2) Emotional Connection
– sharing, openness
– showing vulnerability
– tolerance, patience, empathy
– emotional support (unequivocal partnership)

3) Intellectual Engagement
– substantial discussions
– challenging one another’s ideas
– helping each other grow

4) Lifestyle Compatibility
– common goal of living an “interesting” life
– continuous learning & experimenting
– luxurious comforts
– adventure-seeking; travel
– trying new things, new experiences, new places
– ability to compromise

5) Mindset & Energy
– positive energy; law of attraction
– growth mindset (belief that abilities & character may be developed)
– kindheartedness, compassion
– givers’ gain

6) Inspiration (mutual)
– inspiring each other to be a “better” person
– inspiring me to be a more feminine counterpart

7) Self-Love (healthy dose)
– strong character
– well-adjusted
– resourcefulness, resilience, grit

July 23, 2017

Mi Piacerebbe

Our souls first touched in this Citroën.
Am still unsure, how prized it is –
in your collection of fancy toys.
But I acted impressed anyway,
as surely that was your intention.

“I would like to take you there.”
(But that is not what a lady should say.)

A classical gentleman (dressed impeccably for the part).
Were you aware of how charmed I was
by your worldly sophistication?
Your schemes are grand as always –
So imaginative, undeniably entrepreneurial.

Am not the least moved by antique cars.
But of course you would not know that
when you coaxed me with such earnest propositions.
Is that the Viennese approach?
All but an elegantly veiled business proposal.

Respectfully, we were spellbound by the last overture
when you said to her, in a genuine glee:
“That’s obscene! I am old enough to be…”
We knew that was your way of telling me
where the line is drawn,
as the father figure.

You would like me to come with you –
and I would rather take you there, where:

Fairy tales are more plausible.
Where the gentlemen insist on playing chauffeur,
and the ladies too, are carefree passengers.
Where intimacy transcends carnality –
Where your affection is much more than cerebral,
and I am no longer a mere protégé.

But then again, we are only here
to admire Monets from afar.

February 28, 2017

Greetings from the providence

Hello world,
she isn’t one to accept fate
but still I doubt.

Each rendezvous
is far from stifled; except for every look –
the impartial arm’s length
seems aloof?

Restiamo solo amici. Lui dice.

Destiny is calling:

E la cosa migliore. Lui dice.

Of course, she says. Si. Okay.

She says: Am okay. Sempre.

Tutto a posto. (Mi dispiace.)

January 27, 2017